Color - Messages & Meanings
By:Leatrice Eiseman
Published on 2006-11-29 by Hand Books Press
• Features up-to-date color combination guidelines • Includes printing formulas for reproduction of 4-color process and the PANTONE® equivalents There is no one in the business world that doubts the impact of color. Those involved in marketing, design, advertising, and retail need to be as informed as possible about the usage of color as a means of instant communication in order to make appropriate color decisions. This guide explains the emotional response to color and covers the latest guidelines for effective color combinations including the integration of color trends. With up-to-date visuals and printing formulas to eliminate guess-work, this guide empowers and equips its users to make smart informed decisions.
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Book ID of Color - Messages & Meanings's Books is ldBxuQEACAAJ, Book which was written byLeatrice Eisemanhave ETAG "B26cv1dEmEs"
Book which was published by Hand Books Press since 2006-11-29 have ISBNs, ISBN 13 Code is 9780971401068 and ISBN 10 Code is 0971401063
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